Portfolio
A curated showcase of selected communications projects, strategic messaging, and impactful outcomes delivered for my clients.
Church Website Update
I stepped in to manage my church’s website, leading a full redesign and rewriting every page so it feels clear, warm, and welcoming. As we rebuilt the site, I also introduced a weekly Sermon section—each week I upload the sermon video and write a short recap so people who can’t attend in person can stay connected, and this now drives most of our site traffic.
Community Egg Hunt Paid Facebook Campaign
Small churches are a blessing in their communities, and as part of their outreach, the church wanted to invite more North Canton neighbors to their annual community egg hunt. In the past, the event was only promoted with a yard sign and word of mouth. By creating a Facebook event on the church’s page and boosting it with paid ads, I significantly increased awareness and ultimately drove more than four times the number of attendees the church had originally prayed for.
Content Strategy & Audience Growth
Social media without strategy is just noise. When I first started working with the social team for a global corporation, they had no clear plan, no defined audiences for each channel, and were constantly begging other departments for usable content. After a thorough audit, I implemented a focused social media strategy with content pillars, audience personas by channel, and an annual content calendar with clear KPIs. The team now uses these guardrails to create content that truly resonates, driving meaningful engagement through shares, clicks, and website visits—and has grown their primary channel audience by 3x.
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Ready to communicate your mission with clarity? Let's talk about how we can help your organization inspire hope and drive results.